New Zealand-born Tim Brown was no stranger to the magical qualities of merino wool. Always curious, he began to ask himself why such an amazing and sustainable material was missing from the footwear industry. And so began the journey of Allbirds.
After years of research and experimentation, Tim teamed up with engineer and recycled materials expert Joey Zwillinger. Together, they created a revolutionary wool material for footwear. The result was a new kind of shoe inspired by nature, and the belief in producing better products in better ways became a core value of the company.
Simple design
No flashy logos, no meaningless details, just the world's most comfortable shoes. Very practical and eco-friendly.
Confidence in comfort
Try Allbirds for 30 days and if you don't feel like you're walking on clouds, we'll refund your money, whether you wear them or not.
Nature's gifts
The footwear industry has tended to favor cheaper synthetics over natural materials, and I think it's time for a shift in perception.
Building a "better product in a better way" is never easy, and while our journey is just beginning, here are some of the successes we've had so far.